Patrick Carew, together with Andrew Higgs and Barry Leeson-Earle, founded Tri-Direct in 1989.  He built Tri-Direct into a thriving business and one of the leading independent direct response agencies in the UK.

Tri-Direct was founded on the vision that the use of emerging technologies would free its employees to provide a high level of service to clients, ensuring a provision of intelligent, pro-active solutions to direct marketing needs.

During Patrick’s tenure, Tri-Direct consistently enjoyed an average of 10% year-on-year growth.  With the transition to customer insight agency, Acquity, Patrick now oversees Finance.